We'll take it
from here.
Productized DTC creative ops. 100+ AI-generated UGC variants per week, brand-tuned, shipped live to Meta, TikTok, YouTube. Three Founding Cohort slots open for Q2 2026 — $7,500/month, 90 days, in exchange for one public case study.
- COHORT
- 3 SLOTS
- CADENCE
- 100 + / WK
- COMMIT
- 90 DAYS
Hook v2 · 4.3× ROAS
Calm · Conversational · Authority 0.82
Advantage+ · 12 ad sets · live
$842 spend · 3.4× ROAS
Your media buyer says you need 200 variants a week. Your in-house team produces 30.
Your creative agency bills $40K/month for too few outputs and the wrong format.
Meta Advantage+ Creative ships generic variants. Your brand voice doesn't survive.
The AI marketing money is in DTC creative. We bet our company on it.
Every "AI marketing" pitch you read on LinkedIn is about B2B — AI SDRs, founder ghostwriting, GEO/AEO, RevOps automation. That's where the conversation is. It's not where the money is.
The actual budget — by sales velocity, ACV, ROI clarity, and replaceable spend — is in DTC mid-market paid creative. The DTC operator running $200K/month in Meta and TikTok ads doesn't post on LinkedIn. They live inside Ads Manager. Their bottleneck is creative volume — Meta Andromeda will run 200 variants a week if you can ship them; the in-house team produces thirty.
Platform AI commodity-floors creative production. Meta Advantage+ Creative, TikTok Symphony, Google Demand Gen AI all generate variants from a base asset. None of them tune for your brand voice. None of them coordinate across Meta, TikTok, and YouTube. None of them carry accountability for the ROAS delta.
UGC-Works runs above the platform-AI floor. Brand-tuned variants at 5–10× the volume the platforms ship. Multi-platform orchestration. Weekly performance-feedback loops. A dedicated creative director on every account.
We did the research. We ran the disruption heatmap, the competitive landscape, the buyer-behavior survey. We mapped twenty-two marketing sub-functions against a productization filter and ranked every one. The data is unambiguous — DTC paid creative is the wedge.
We're betting our company on it. Three Founding Cohort slots open. If you're at $10M–$200M GMV and you've felt the variant-volume bottleneck this quarter, read the offer below.
$7,500/month for 90 days. Three slots. Closes when filled.
- ●100+ AI-generated UGC variants per week — brand-tuned, performance-scored
- ●Shipped live to Meta Advantage+, TikTok Spark Ads, YouTube Shorts
- ●Weekly winners-and-losers report, monthly creative-strategy refresh
- ●Dedicated creative director on your account
- ●14-day money-back guarantee on month one
- ●After cohort — $15K/month preferred pricing locked for 12 months (vs $20K standard)
Public case study at day 90 — named brand, real numbers (ROAS, CPA, variant velocity). 30-minute exit interview. Willingness to be quoted.
Slots open · first-come, first-served
$22,500 total commitment · 14-day money-back · case study required
Productized cadence. Visible execution.
100+ AI-generated UGC variants tested across Meta Advantage+, TikTok Spark Ads, and YouTube Shorts. Brand-voice tuned. Format-tuned per platform. Shipped live with proper labeling.
Winners-and-losers report. Fatigue indicators. Brand-consistency audit. Next-week creative-strategy plan. The deck your performance team actually needs in their Monday standup.
Performance-aware creative-strategy refresh. Fortnightly bid-rule and exclusion-list audit. Quarterly creative-engineering review. The slow loop that informs the fast loop.
Full creative-engineering review. Channel-mix recommendation. Expansion-product readout — when it's time to bolt on Lifecycle, MMM, or Performance-Influencer onto your account.
The creative-ops stack we run on your account.
Product catalog. Brand book and voice samples. Top-performing creative from the category. Conversion events. Audience definitions. Performance targets.
Arcads, Creatify, ElevenLabs, Captions — orchestrated through n8n. Brand-voice tuned. Performance-scored. Variants generated, scored, and queued for review.
Creative director reviews every variant before shipment. Brand-consistency check. Performance-context check. Performance feedback loop into next week's generation.
Variants live in your Meta, TikTok, and YouTube accounts. Tagged for attribution. Daily performance feedback. Weekly winners-and-losers report Monday morning.
The model isn't the moat. The orchestration playbook plus the brand-voice spec plus the human reviewer-of-record plus the performance-feedback loop is the moat.
What you're actually choosing between.
| Capability | Meta Advantage+ | Arcads/Creatify | Creative Agency | In-house | UGC-Works |
|---|---|---|---|---|---|
| Variant Volume | Generic variants from base asset | 5–10/week per account | 20–40/month | 20–40/month | 100+/week, brand-tuned |
| Brand Voice | Platform default | Templated | Curated | Curated | Tuned per account |
| Multi-Platform | Meta only | Single platform | Per-channel scope | If you've staffed it | Meta + TikTok + YouTube |
| Performance Loop | Black-box | Manual | Monthly | If you've built it | Weekly, automated |
| Cost | Free with ad spend | $1.3K–$13K/yr (tools) | $25K–$50K+/month | $250K+/yr loaded | $7.5K–$20K/month |
Platform AI commodity-floors variant production. Tool players sell the model and leave the orchestration to you. Agencies sell craft at agency rates and ship at agency volume. UGC-Works sits where the buyer actually needs the work done.
Best tools, orchestrated — not yet another AI tool.
We don't build AI models. We orchestrate the best ones — tuned to your brand, governed by a human creative director, accountable to your performance numbers. Platform AI is the floor. We run above it.
Built by an operator who's lived this bottleneck.
[Headshot TBD]
Arthur Simonian — Founder, UGC-Works
Operator-turned-founder. Background in marketing and creative agency leadership — has run paid creative production for DTC and consumer brands across Meta and TikTok. Founded Uncanny Labs as an AI agentic-services studio. UGC-Works is the studio's DTC creative-ops bet.
The thesis behind UGC-Works comes out of a clean-slate market intelligence engagement Arthur commissioned to find the strongest niche to plant a flag on. Twenty-two marketing sub-functions. Seven-dimension productization filter. The data was unambiguous — DTC paid creative is the wedge. He's betting the firm on it.
[Operator history — agency, brand work, prior wins — to be filled in]
Uncanny Labs is the agentic-services studio behind UGC-Works, Content Works, GEO Works, and other productized AI workforces. Same operating principles across the portfolio — productized scope, AI execution, human governance, outcome accountability.
Questions, answered.
You don't have case studies yet. Why should we trust you?
+
That's the entire reason this is a Founding Cohort. We're taking three design partners at $7,500/month — half of standard production pricing — in exchange for public case studies at day 90. The thesis behind UGC-Works comes out of a clean-slate market intelligence engagement that mapped twenty-two marketing sub-functions against a productization filter. The data points to DTC paid creative as the strongest wedge. We're betting our company on it; the cohort is how we prove it.
Why are you charging only $7,500/month?
+
Cohort dynamics. Standard production pricing is $20,000/month and that becomes the public price after the cohort fills. Cohort members get $7,500/month for 90 days plus alumni pricing locked at $15,000/month for 12 months — a fair trade for their willingness to be the first published case studies and to be quoted publicly with real numbers.
How is this different from Brez, Icon, or other AI UGC agencies?
+
Three differences. One — multi-platform orchestration (Meta + TikTok + YouTube simultaneously, not single-channel). Two — brand-voice tuned variants at 5–10× the volume of platform-native AI creative. Three — performance accountability with weekly winners-and-losers reporting and a feedback loop into next week's generation, not just monthly variant drops.
What if Meta or TikTok ship their own AI creative tools?
+
They already have. Meta Advantage+ Creative and TikTok Symphony Avatars are free with any ad account. Both ship generic variants from a base asset. Neither tunes for your brand voice, neither coordinates across platforms, neither carries accountability for ROAS. UGC-Works runs above that commodity floor at brand-tuned variant volume the platforms will not match.
What's the pilot structure and exit terms?
+
Three-month commitment, $7,500/month. 14-day money-back guarantee on month one. Required trade — public case study at day 90 with brand name and real performance numbers (ROAS, CPA, variant velocity), plus a 30-minute exit interview. After cohort completion, $15,000/month alumni pricing locked for 12 months versus $20,000/month standard.
Do you do B2B SaaS?
+
No. UGC-Works is DTC at $10M–$200M GMV only. The reason is operational — DTC paid creative on Meta, TikTok, and YouTube has the cleanest ROI math, the fastest creative-fatigue cycle, and the most replaceable budget pool. B2B SaaS demand-gen has different attribution, different assets, different buyer mental models. We focus.
What verticals do you serve?
+
Beauty, supplements, apparel, and home. The four DTC verticals with the highest creative-refresh frequency, the most performance-marketing intensity, and the most measurable ROAS attribution. Adjacent verticals (consumer health, food and beverage DTC, pet) we'll consider case-by-case after the cohort is filled.
What do I need to bring to start?
+
Product catalog, brand book or brand-voice guidelines, ad-account access (Meta Business Manager, TikTok Ads Manager, YouTube Studio), and conversion-event setup. We do everything else — variant generation, brand-voice tuning, scoring, shipping, reporting. Onboarding is one week.
Apply for the Q2 Founding Cohort.
If you're not at $10M–$200M GMV and not running paid creative on Meta, TikTok, and YouTube, this isn't the right fit — and that's correct. Applications close when 3 slots fill. We respond within 48 hours.